MT Rose Chiropractor

Published
Apr 1, 2025
Industry
Health Care
83%
increase in total clicks
100%
increase in click through rate
Rebrand
Modern rebrand & Booking process
Project
Details

Project overview

This business came to us with an outdated, non-responsive website that lacked both visual appeal and functional booking capabilities. There was no clear incentive for new visitors to schedule their first appointment, and the business’s Google presence was weak due to an unoptimized Google Business Profile (GMB).

In addition, the site lacked engaging visual content — no high-quality photography or videography to communicate the brand's professionalism or the quality of the service experience.

Challenges faced

We needed to increase first-time bookings and overall online engagement without the help of an existing brand strategy or compelling content. The old site didn’t convert, wasn’t mobile-friendly, and didn’t reflect the quality of the business.

There was also no lead magnet or promotional offer in place to drive action — which meant even the little traffic they did get wasn’t converting.

Solutions

We designed a clean, modern website that aligned with the brand’s vision and made navigation seamless across devices. To encourage first-time bookings, we created a lead magnet offer of a $39 initial visit, prominently featured on the homepage.

We captured new photography and videography to visually represent the services, then updated both the website and Google Business Profile with the new assets. We also redesigned the logo and branding to align with a more polished, professional image.

The results

After launch, the business saw an 83% increase in total clicks and a 100% increase in click-through rate from search results.

The new website not only looks great but is easy to use, mobile-friendly, and built for conversion. The Google Business Profile now showcases professional images and consistently drives traffic — helping turn online searchers into booked appointments.

Dr. Potts
Owner of Mt. Rose Chiropractic, Reno Nevada
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How does a free homepage sound?

The best business relationships are built on trust- and we believe trust is earned not given. That’s why we offer every new client a free homepage, so you can feel confident in the quality of service you will recieve